Social Media Marketing | Mentionlytics
Here we track everything new happening on Instagram and update this article monthly with new insights, whether it's testing a feature or introducing a new one.
Recent Insights
09 Jun 2026: Some might say hashtags don't matter anymore, but the truth is that Instagram, Facebook, YouTube, TikTok, X, Pinterest, and Bluesky... still use hashtags, not as the primary way of getting massive reach, but for algorithm categorization, which, you have to admit, today, is perhaps even more important.
02 Jun 2026: Increased brand awareness, stronger trust, and better conversion rates are just a few benefits businesses get when influencer marketing is done right.
20 Feb 2026: It seems 2026 is bringing some slight changes to influencer marketing trends, and if you're relying heavily on influencers, you might want to double-check your strategy and make some tweaks.
16 Feb 2026: "Does the algorithm hate me personally?" No. Maybe just your timing isn’t optimal. To find out the best times and days to post on different social media in 2026, you have to consult recent research data.
03 Feb 2026: If you were wondering what social media trends we can expect in 2026, here's the uncomfortable truth: the rules are already changing, and you might need to reconsider alternatives for your marketing strategy.
23 Jan 2026: We're guessing your Insta strategy is not working as expected, and you assume hashtags are to blame. Well, to be honest, there's been a lot going on lately, and a lot of fuss about hashtags on this social media platform.
20 Dec 2025: Before social media managers, data dashboards, and “this post is underperforming” panic attacks, or studies on how social media affects elections and campaigns, elections were still won and lost the same way they are today: by public opinion.
05 Dec 2025: Pinterest is the kingdom of visual content. The place where people go when they’re ready to dream, plan, and (quietly) shop. It’s where every visually driven business feels at home.
28 Nov 2025: You've surely thought of it... especially if your target audience is on this social media platform. Is it worth investing in Threads marketing, and how effective is it?